SPEAKER: What we've got here are Casio's disc title printers: CW-50, CW-75, and CW-100. These are basically CD labelers that connect to your computer. You can -- rather than writing on a CD with a Sharpie, anyone who owns a studio, anybody who's in a band should absolutely own one of these. They're very affordable, they take ribbons so you can change colors, and they do some really nice artwork. You can also use pictures, you can use JPEGs, and put your picture on here.

They're not made for mass duplication. They're made for one-offs, ten-offs, twenty-offs. Basically what you do is you use our software, type into two different print areas what you want on the CD. You hook up the CW-50 to your computer; this is PC compatible. You can hook up the CW-75 to your computer, it's PC compatible or you could use the QWERTY keyboard right on the top. CW-100 comes with PC and Mac compatible software. These are going to take the music world by storm this year.