METAlliance ™ is the Music Engineering & Technology Alliance, a group in the audio community dedicated to setting quality standards for more accurate description of the quality of products.

Ninety-nine percent of products claim to be "state-of-the-art," "top-of-the-line," or "high-quality." Point in case, have you ever read a totally bogus product description while keeping a straight face?

METAlliance ™ aims to disambiguate these vague claims -- a very noble goal, indeed.